Pizza joint gives, and inspires giving

A local pizza delivery biz here in Burlington, VT, Leonardo’s (@LeonardosPizza) routinely offers a “Retweet this and win a free pizza” contest.

Including the fact that I didn’t win – again (!), today’s contest was no different. Except that one of the RTers, Cortex Marketing (@CortexNetwork) retweeted with a desire to win, but also to donate to a worthy local non-profit, King Street Center (@KingStCenter).

By conducting a giveaway, Leonardo’s inspired others to give.

That’s a win for Leonardo’s Pizza, winning retweeter, and the lucky recipient of the pie.

Are you offering simple giveaways with no strings attached (other than a quick retweet?) How are you inspiring others to give freely?

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