Social Media Day June 30

Have you heard? Mashable (the consummate all-things-social-media website) has taken upon itself to announce a worldwide Social Media Day on June 30. If you’ll recall our musings of putting something together for Burlington, VT, well we did. And boy is it a doozy!

Together with a number of key, connected friends and contacts, the #BTV Social Media Day will commence with great fanfare bright and early on June 30th, and will last throughout the day. A Facebook Fan Page has been created using a couple of custom tabs. Its all branded up and ready to welcome the hoards of socially active individuals and businesses in Burlington and the surrounding area.

How this town is celebrating

Itinerary includes 6 Tweet Ups (yes, 6!), a local biz treasure hunt, nominations and voting for the King, Queen and favorite socially influential business. On top of that, there will be a ‘coronation’ of the King, Queen and Biz, a raffle of really great prizes for the treasure hunters, and a big finale drawing for folks who managed to hit all 6 tweetups. We’ll be using a passport stamp system for the Tweetups.

To record the various events, one of our connections is going to capture the festivities on video for a nice highlight reel.

Using Social Media to promote, well, Social Media

What better way (and really a no-brainer way) to promote Social Media Day than with social media tools like Twitter, Facebook, and location-based apps like Foursquare and Gowalla. Foursquare is the most popular in this area, so we’re encouraging check-ins at all the tweet ups and treasure hunt locations.

The Facebook Fan Page launched yesterday afternoon and is already garnering good support and ‘likes’. We’ve also come up with a special hashtag (#BTVSMD) for tweets and posts related to the events. Folks are already tweeting and nominating their favorite social celebrities and businesses.

We’re looking forward to meeting the many folks that make social media in this small-ish town so much fun and rewarding.

What’s going on in your city? Are you participating? Bet your customers are…

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