Archives for "November, 2009"

Posted by TwitterForRestaurants on 30th November 2009
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Embracing your competition

A recent article by Lisa Barone [@lisabarone] on SmallBizTrends.com ponders the thought that buddying up with your competition thought social media is a smart move. Why? Besides using the same mediums to reach customers (Twitter, Facebook, etc) like-businesses can team up for referrals, organize joint charity fund-raising events, and feed off of each other for [...]

Posted by TwitterForRestaurants on 27th November 2009
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Why you WANT to host a Tweetup

A tweet-up is a meet-up at a predetermined location, but with Twitter friends. Hosting a tweet-up for your followers, or a special group, builds a nice report within the community and can fill some traditionally slow nights or mornings with a little extra revenue. Tweet-ups are also a great way to put faces to Twitter [...]

Posted by TwitterForRestaurants on 24th November 2009
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Listening online: the gift of “ear”

Originally posted by Lara at DeepDishCreative.com. Read the original post here >> Are you a good listener? I mean a really good listener – someone who incites a conversation, keeps engaging your audience, and offers signals that you are truly at attention? I just read a great article on listening to conversations, “Master the Art [...]

Posted by TwitterForRestaurants on 23rd November 2009
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Followers: Less is more?

When you first start with Twitter, you’re probably gung-ho to attract as many followers as possible – say 1,000′s instantly. Let me tell ya – it ain’t gonna happen. And that’s not a bad thing. Aside from certain celebrities who seem to collect hundreds of thousands of followers overnight, Twitter as a social media tool [...]

Posted by TwitterForRestaurants on 23rd November 2009
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Raving fans are right under your nose

Do you already have your ideal market targeted on Twitter? Have you started following all the right people – like other businesses in your neighborhood, a particular industry or regional attractions? If you’d like to increase your follower count (and consequently your bottom line) you may want to analyze who you should initially be following [...]

Posted by TwitterForRestaurants on 22nd November 2009
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Tweeting for a good cause

‘Tis the season to be jolly. The holidays are generally the time of year when folks feel more compelled to lend a helping hand, and offer aid to those less fortunate. Its also a great time of year for businesses to give back to their community. Tweeting good will How can folks in the food [...]

Posted by TwitterForRestaurants on 21st November 2009
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How do you share?

How do you share on Twitter? Are all of your messages just little sales pitches? Like your specials, what’s on tap, and when happy hour begins? Indeed those are relevant tweets for your followers who depend on them regularly. But what about the folks who are not yet your customers, your little community of raving [...]

Posted by TwitterForRestaurants on 19th November 2009
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Video: Branding your Twitter page

In this lesson we learn how to upload an avatar (logo) for your Twitter picture, upload your custom background image, and change the colors of the links, text and sidebar.

Posted by TwitterForRestaurants on 17th November 2009
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Twitter page branding: before and after

Originally posted by Lara at DeepDishCreative.com. Read the original post here >> Shortly after I posted my Twitter for Restaurants Guide ( the original one-page post), I received an email from Mike Fitzharris in Holland, Michigan. Mike owns 3 restaurants and had just gotten on board with Twitter. Busy trying to run his restaurants, he [...]

Posted by TwitterForRestaurants on 16th November 2009
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What should a restaurant tweet about?

Originally posted by Lara at DeepDishCreative.com. Read the original post here >> What in the world should a restaurant tweet about? Lots of restaurants have stepped in the Social Media arena; some finding their footing and running a well-oiled machine, others struggling with who, what and why to use Twitter for marketing. Aside from the [...]